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INTG 202 Integrated Management Essentials 2 (3 unités)

Offert par : Gestion (Gestion)

Vue d'ensemble

INTG : Essentials of management using an integrated approach. Four modules (managing customer relationships, managing processes, managing digital innovation and managing the enterprise) cover fundamentals of marketing, strategy, operations and information systems; and illustrate how this knowledge is harnessed in an organization to create value for customers and other stakeholders. Emphasizes an integrated approach to management, highlighting how organizations function as a whole and the importance of being able to work across functional and organizational boundaries.

Trimestres : Hiver 2016

Chargés de cours : Mantere, Saku (Winter)

  • Prerequisite(s): A university level statistics course.

  • Restriction(s): Not open to Desautels students or students who have taken MGCR 331, MGCR 352, MGCR 423 or MGCR 472.

  • Restriction(s): Open to U2, U3 students.

  • It is suggested that students take INTG 201 prior to INTG 202, but is not required.

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