This workshop will introduce the fundamental tool of Industry Analysis which companies use for strategy development. For startups, understanding the industry is a critical step in determining market entry and market positioning. The Five Forces Framework will be presented and applied to during an exercise.
Come and meet our TechAccel teams!
This workshop will provide an overview of the different types of market research, how to analyze the competition, and the resources available at 缅北强奸 to perform market research. Our market research librarian Amanda Wheatley will walk us through some of those resources using a market research canvas tool.
This workshop will demystify and explain the various form of intellectual property (IP), namely, patents, industrial designs, copyright, trademarks, and trade secrets. We will then do some actual patent searching with our librarian April Colosimo using the DERWENT worldwide patent database.
This workshop will provide an overview of the customer discovery process and then delve deeper into how to conduct customer interviews and how to iterate on your business model or lean canvas.
Do you have a business idea but don鈥檛 know where to start? What are the pros and cons of being an entrepreneur? What are some resources that can help you along the way? This workshop will answer these and many other questions relating to starting a business.