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RETL 409 Digitization of Retailing (3 unit茅s)

Offered by: Gestion (Gestion)

Vue d'ensemble

RETL : Exploration of digital retailing models such as e-commerce marketplace, freemium, and peer-to-peer two-sided marketplace. Examination of how digital technology is driving innovation in these models, and how the models can improve competitiveness, operational efficiency and customer satisfaction.

Terms: Automne 2022

Instructors: Yoo, Chang (Fall)

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