Ã山ǿ¼é

Dernières mises à jour en lien avec la COVID-19 disponibles ici.
Latest information about COVID-19 available here.

MRKT 657 Customer Insights (3 credits)

Note: This is the 2020–2021 eCalendar. Update the year in your browser's URL bar for the most recent version of this page, or .

Offered by: Management (Desautels Faculty of Management)

Administered by: Graduate Studies

Overview

Marketing : Frameworks, concepts, and tools for gaining insights into customers, and using these insights to develop effective marketing programs.

Terms: Summer 2021

Instructors: Mukherjee, Ashesh (Summer)

  • Due to the intensive nature of this course, the standard add/drop and withdrawal deadlines do not apply. Add/drop is the first lecture day and withdrawal is the second lecture day.

Back to top