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Vue d'ensemble
FMT4 : Objectives of this course are to cover introductory marketing, market structures as well as basic economic principles in order to better understand the different marketing strategies occurring in the agri-food sector. An introduction to microeconomics and market structures will develop toward the different marketing channels agricultural producers are exposed as well as value chain management.
Terms: Automne 2016
Instructors: Theriault, Pascal (Fall)