Vue d'ensemble
FMT4 : Objectives of this course are to cover introductory marketing, market structures as well as basic economic principles in order to better understand the different marketing strategies occurring in the agri-food sector. An introduction to microeconomics and market structures will develop toward the different marketing channels agricultural producers are exposed as well as value chain management.
Trimestres : Automne 2015
Chargés de cours : Theriault, Pascal (Fall)